Center548 in Manhattan is opening its doors as the sixth edition of MakeUp in NewYork begins on Wednesday, September 7th. Organizers expect approximately 3,000 visitors. Show hours are 10 am – 6 pm.

Don’t miss the Beauty Bar by ChicStudios, a leading national makeup artistry school. Students will be offering touch-ups and makeup application demonstrations. There will also be a Nail Bar, sponsored by Polychromatic.

There are also ten conferences, with speakers from L’Oreal, Maybelline — and more. On Thursday, this roundtable discussion will feature speakers from MAC, Maybelline, Becca, and RMS Beauty. Also on Thursday, experts will discuss the influence of Latin consumers.